Mobile phone ringtones define Brits

I guess citizens of Britain are having a cultural crisis over the ringtone selections on their mobile phones, as 4 out of 5 of those citizens fear criticism of their mobile ringtone.

Isn't there anything else in the world to do but give a shout out (good or bad) about a mobile ringtone choice? Apparently, British mobile phone users are in a quandary about choosing their ringtone after new research from Dial-a-Phone indicates 97% of Brits judge personality based on ringtone choice.

As if we didn't all have enough stupid things to judge others on.

One billion mobile ads served already -- in 6 months

Mobile advertising is apparently becoming a big business, though I have yet to see many ads on most of the xHTML and WAP sites I visit (a few hundred, actually).

But, mobile advertising company AdMob says that mobile Web users are drawn to mobile communities and downloading sites (ah-ha!). And, of course, AdMob has served 1 billion mobile Web advertisements in the last six months on those types of properties.

Digicel gives mobile TV to customers in Jamaica

Want your mobile TV, mon? Digicel will be giving mobile television service over its network to its Jamaican customers via technology from Vimio.

The service will offer local live programs, soap operas, news and music videos. The thing is this -- how on earth can this work with Digicel's GSM/GPRS network? Buggy and slow would be my guess.

Mobile marketing coming into its own?

Is advertising to the mobile phone becoming an explosive industry? By many accounts, it is, as the generation of marketing messages across wireless applications is starting to attract some big money.

The wireless web may be the next advertising frontier past the web browser for the PC, and there are companies that are trying to offer a one-stop shop for companies looking to tout their brands on the wireless Web

What makes for a well-designed wireless handset?

That headline begs for responses from all corners. What is a good cellphone design all about? Purely physical aspects like size, weight and curves?

How about software design and user interface (UI) aspects like speed, intuitiveness and "prettyness"? These software and hardware aspects -- plus much more -- makes for a well-designed wireless handset.

What's your favorite?

The marketshare of mobile gaming

Mobile gaming and related downloads is an extremely profitable business and probably ranks up there in terms of ringtone downloads as a gooser for revenue among mobile carriers -- and game publishers.

Check this -- the revenue level from mobile games reached $500 million in 2006 within just the U.S. alone -- that's quite large, eh?

This represents about 30 to 30% year-over-year growth -- and the rate is not expected to slow down as carriers keep pressing customers to their content and as more subscribers access mobile content on higher-speed handsets (now that it is finally tolerable). No wonder someone bought Jamdat.

Yahoo! really focusing in on wireless presence

Yahoo! is really upping the ante in the mobile web department these days as CEO Terry Semel explained a few days ago. But, competitor Google is not staying still as well.

Will the next-gen battle -- just like the current one -- be fought out by Yahoo! and Google on the mobile content front? You bet -- there are many more mobile subscribers in the world than there are PC owners -- making the mobile space the next "frontier" of gluing eyes to content.

Ericsson increases content offers to carrier partners

Ericsson -- known for its Sony Ericsson joint venture and better-than-most musicphone handsets -- will be increasing the content offerings it can supply to mobile partners across the globe soon.

The company will be distributing newer music downloads and master tones outside the United States after signing a new deal with The Orchard. Also with the deal comes a bushel of fresh oranges.

Ericsson's goal here is to "broaden and deepen" the company's content offering to operators. Read: it wants to have more carrier partnerships, which -- in the U.S. at least -- are horrid. Sony Ericsson is probably the least-represented brand on all carriers shelves here, even as they have nudged past LG recently to become the third-largest handset brand worldwide.

How does handset-based GPS navigation stack up?

I've been intrigued about some newer java midlets (Garmin and TeleNav, for example) that allow wireless customers with java-enabled handsets to use real-time GPS navigation on their cellphone screens.

I am curious to see if these applications work well or are any threat to standalone GPS navigation units -- the ones by Garmin, Magellan and TomTom, for example.

Any users of GPS-based mobile navigation cellphones that care to chime in on usability?

Amp'd Mobile signs deal with Soapbox Mobile

In the ever-expanding market for purchasing movie tickets using wireless handsets (just kidding!), MVNO Amp'd Mobile has signed on with Soapbox Mobile to allow its customers a bonafide way to purchase movie tickets from their handsets.

Soapbox's service provides Amp'd customers with access to movie times and theater locations, as well as the ability to purchase tickets on their wireless phones. Of course, wireless users can still use Fandango on any carrier, right?

Nokia teams with Sony Ericsson for wireless data synching

Looks like the Intellisync Wireless Email application will be coming to Sony Ericsson handsets soon, as Nokia has agreed to partner with its handset rival to get the Intellisync product into more users' hands.

Most likely, Nokia's Intellisync will come to Sony Ericsson's handsets featuring QWERTY keyboards -- like the M600 and the P990.

Nokia bought Intellisync a few years ago to try and get its customers using synchronized, real-time e-mail, calendar and contacts -- and to compete more with RIM's Blackberry and Palm's Treo.

Ringback tones come to Cincinnati Bell

Cincinnati Bell Wireless -- the smaller regional carrier in based in Ohio -- has launched its Ringback Tones service as of this past week. The company hopes that the next step beyond ringtones will be these new "ringback" tones, as I guess standard ringtones and graphics are already a tired game.

While this is not groundbreaking news, it shows that even regional wireless carriers see revenue streams in offerings like ringback tones, which let calling customers hear messages or music instead of just "ringing" when calling the wireless numbers of Cincinnati Bell Wireless customers.

Netflix to offer movies on wireless screens

In yet another attempt to get customers to watch movies on tiny, two-inch screens, online DVD rental king Netflix now says that it will begin to offer streaming videos and TV shows to PCs -- and that the capability will eventually reach the mobile handset.

I can see streaming videos and especially TV shows from the Internet into a PC these days (if the process doesn't take forever), but I'm still unconvinced that customers will want to experience anything video-like on a tiny cellphone screen. At least, for a while -- and my phone needs surround sound as well, please.

Sandisk pumps out M2 micro memory cards for Sony Ericsson handsets

With all the glitz and glitter Sony Ericsson elicits from its very nicely-designed handsets these days, one thing that continues to confound me is Sony's willingness to continue using proprietary memory card formats like Memory Stick (bleh).

Nevertheless, if you have a Sony Ericsson handset with a memory card slot, it's most likely the M2 format -- and if you want to pack a few gigs in that phone for all your music, Sandisk has you covered -- as always -- with newer 2GB cards for these phones. Brilliant!

[via Engadget Mobile]

'Hear it 'N Get it' service launched by Israel's Hingi

Want your mobile content with just two clicks of the d-pad, clickwheel, scrollwheel or joystick? Hingi -- based in Israel -- says that its service (Hear It N' Get It) requires no handset software, no portal and no search engine.

According to the company, customers can -- with one click -- get access to mobile content that Hear It N' Get It identifies. When music is played across all major broadcast sources via an SMS request, Hingi's service gives the customer one click to allow mobile users to purchase song-related materials -- such as a full MP3 download.

While I am not sure a "full MP3 download" would be liked by the DRM-crazed music industry, this is an enticing service nonetheless from what I have read.

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