While markets like Japan and Korea almost always
lead the world in advanced consumer technology applications and products like high-speed broadband internet access and
wireless phone capability, here's another one. It seems that 3G advanced wireless services have penetrated to the point
of 40 percent in these countries.Although this article mentions that the Japanese and Koreans know how to teach the rest of the wireless world how to roll out advanced services successfully, there's more to it than that. Yes, you must create customer demand even if there isn't any, but culturally, the Japanese and Korean customer crowd do a lot of internet access on their mobiles -- way more than in the U.S. So, a great 3G strategy and customer uptake in those countries does not mean the same level of success can be converted easily to Europe or the U.S. - it's in the
[photo source: http://www.wirelesswatch.jp]
1. Hello Brian:
I am surprised that you folks would use our image, without any attribute, on this article..?!?
On the topic, perhaps you didn't notice our recent post 3G Lessons Learnt - Buyer Beware. It might have been worthwhile to drop us a note in advance for a quick fact-check and copyright permission request. #_#
Lars
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L.Cosh-Ishii | Dir. Digital Media
http://www.wirelesswatch.jp
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Posted at 9:26PM on Apr 21st 2006 by Lars